Since the coming together of the BC Touring Council and the BC Music Festival Collective this past spring, we have been working on renaming, which is a crucial step in our evolution.
After consultation with members and partners, we are excited to announce we have chosen a new name. The name was announced at the BC Festival Symposium at BreakOut West in Kelowna in October.
New visual elements will be launched next spring, including a logo, brand, and website.
Thank you to everyone who provided input and feedback and to Inga Petri of Strategic Moves for facilitating this process. We look forward to continuing to support a vibrant, diverse and inclusive performing arts and festival sector.
